We’re back with a highly anticipated insight to our recent collaborated project with artist and friend of the store, Remi Rough. We previously gave you a little bit of background on Remi Rough and his previous work for those who weren’t familiar. Now to bring you more thrilling details about the project that he has been creating with us.
For this colourful and energetic project we have commissioned Remi to create for us a one off mural inspired by the silhouette of the Nike Air Woven - his favourite Nike sneaker ever. As well as a print design inspired by both the Air Woven and a classic Nike shoebox, which will be exclusively gifted with Air Woven purchases once they release this May.
The Nike Air Woven characterised by its name, flaunts a neatly nylon woven upper in a range of colourways and patterns. Soft suede patches on the midfoot for security engraved with nike branding and a heel tab for easy slip on access. All of this sits upon a clean cut white cushioned midsole enhancing traction durability. The Air Woven is definitely one for the artistic and forward thinking.
After catching the morning train from London to Newcastle Remi was welcomed by the Soleheaven team. As we discussed preparation for the day's work Remi showed us one of his pair of Nike Air Woven 'HTM' from way back in 2002, which he used for the inspiration of art mural, something to keep an eye out for on the video!
Before the beginning of the piece Remi estimated that the piece was going to take around 2 hours which was a quick project for him as for his outdoor pieces Remi is used to working with multi story buildings. With the only visual inspiration needed being the Woven sneaker. Remi informed us that different projects take different types of planning over different time periods however his spray creations such as this one go off an initial idea and are freestyled from that point on. After cleaning up the area space behind the Soleheaven warehouse Remi set to work his tape and spray paints in hand.
Starting by studying the sneaker he then taped off his area of work and began spraying in the two main backdrop starting shapes of the creation. Throughout the captivating creative process the colour and shape placement was improvised with Remi’s in the moment vision, mentioning that keeping it simple was the way to go about a snowballed creation such as this.
Watching the wall come to life was truly inspiring process. Even the used masking tape pile with the remnants of spray paint on looked like a abstract sculpture in itself. The finished piece mimics the futuristic essence of the Air Woven and reflects an almost 3D tunnel dimension. With strong blocks of bright lively colours and smaller hints and faded out details, Remi has created a captivating and engaging mural, that will withstand the elements and be around for years to come behind the busy Newcastle streets.
Don't worry thats not everything yet there's plenty more to come from our Air Woven collaboration with Remi Rough. We hope we've inspired you in a creative way let us know what you like about Remi's work and the Air Woven, Tag us @Soleheaven or #Teamsoleheaven. Stay tuned for our follow up interview with the man himself, and a little extra treat.